18(c) What operating rules will you adopt to eliminate or minimize social costs?

Prototypical answer:

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.CSCAlliance-One Services, Inc.View

i. How will multiple applications for a particular domain name be resolved, for example, by auction or on a first-come⁄first-serve basis?

Members of the public will not be able to register domain names in the TLD. Applicant will tightly control registration, and initially only a limited number of designated personnel of Applicant and Applicant’s Affiliates will be able to register domain names after approval by CSC’s existing business and marketing decision-making channels. Therefore, there will not be multiple applications for a particular domain name.

ii. Explain any cost benefits for registrants you intend to implement (e.g., advantageous pricing, introductory discounts, bulk registration discounts).

Members of the public will not be able to register domain names in the TLD. Applicant will tightly control registration, and initially only a limited number of designated personnel of Applicant and Applicant’s Affiliates will be able to register domain names for purposes relating to Applicant after approval by CSC’s existing business and marketing decision-making channels. Therefore, because Applicant will not sell the domain names in the TLD, there are no cost benefits for registrants to implement.

iii. Note that the Registry Agreement requires that registrars be offered the option to obtain initial domain name registrations for periods of one to ten years at the discretion of the registrar, but no greater than ten years. Additionally, the Registry Agreement requires advance written notice of price increases. Do you intend to make contractual commitments to registrants regarding the magnitude of price escalation? If so, please describe your plans.

Members of the public will not be able to register domain names in the TLD. Applicant will tightly control registration, and initially only a limited number of designated personnel of Applicant and Applicant’s Affiliates will be able to register domain names for purposes relating to Applicant after approval by CSC’s existing business and marketing decision-making channels. Therefore, because Applicant will not sell the domain names in the TLD, contractual commitments to registrants regarding price escalation are not relevant to Applicant’s or CSC’s mission or goals for the TLD at this time.

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