18(c) What operating rules will you adopt to eliminate or minimize social costs?

Prototypical answer:

gTLDFull Legal NameDetail
.DNPDai Nippon Printing Co., Ltd.View

i. How will multiple applications for a particular domain name be resolved, for example, by auction or on a first-come⁄first-serve basis?

Multiple applications for a particular domain name for all registration phases will be resolved on a first-come⁄first-served basis.


ii. Explain any cost benefits for registrants you intend to implement (e.g., advantageous pricing, introductory discounts, bulk registration discounts).

.DNP will not be available to the general public, so the Applicant is not planning to offer cost benefits for registrants at this point. The company promises equal treatment for all .DNP registrars.


iii. Note that the Registry Agreement requires that registrars be offered the option to obtain initial domain name registrations for periods of one to ten years at the discretion of the registrar, but no greater than ten years. Additionally, the Registry Agreement requires advance written notice of price increases. Do you intend to make contractual commitments to registrants regarding the magnitude of price escalation? If so, please describe your plans.

The registration period for .DNP domain names is as follows:

General Registration
- Minimum of 1 year and maximum of 10 years (but no greater than 10 years)

All Phases other than General Registration Phase
- Minimum of 2 years and maximum of 10 years (but no greater than 10 years)

Due to the nature of the domain, which is to be used by Dai Nippon Printing and its affiliates without a fee, there won’t be any price increases. Notwithstanding, the Applicant will provide an advance written notice of price increases as required by the Registry Agreement, and does not intend to make contractual commitments to registrants regarding the magnitude of price escalation.

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